Home Tag Archives: World Ag Expo

Tag Archives: World Ag Expo

Undeniably Dairy to Boost Milk Sales with Consumer Engagement

Undeniably Dairy to Boost Milk Sales with Consumer Engagement

Remember the old got milk commercials that got consumers excited about dairy?  Today, the big dairy campaign is known as “Undeniably Dairy”.  This is funded through the National Dairy Checkoff program, managed by Dairy Management, Inc (DMI).  Watch this brief interview with DMI Chair, Marilyn Hershey, and read more about DMI’s efforts to promote the industry in California Dairy Magazine.

Nutritional Benefits of Dairy & Factual Resources Consumers Should Know About

Nutritional Benefits of Dairy & Factual Resources Consumers Should Know About

At several recent California dairy conferences, dairy producers have been urged to share their stories with the consumer public, rather than have their stories told incorrectly by those that know nothing about dairy.  One great aspect to share with the public is the great health benefits associated with consuming dairy products.  The Dairy Council of California is a great resource …

California Milk Advisory Board Promotes Dairy through Food Service Industry

The California Milk Advisory Board does a lot to promote California dairy consumption, not only through consumer marketing, but also through the food service industry.  Watch this brief interview with Jennifer Giambroni as she shares their latest efforts and successes with the food service industry, and read more about it in California Dairy Magazine. Don’t currently receive the magazine?  Subscribe …

Effects of Heat Stress on Dry Cows & Their Next Lactation

Effects of Heat Stress on Dry Cows & Their Next Lactation

New research out of the University of Florida shows that cows subject to heat stress during their dry period will produce 8-10 lbs/day less milk on their next lactation. Other health impacts were also explored. Watch this brief interview with Geoffrey Dahl, professor at the University of Florida for more details, and read more about mitigating heat stress in California …

What US Dairy Producers can Learn & Benefit from the Canadian Dairy Industry

What US Dairy Producers can Learn & Benefit from the Canadian Dairy Industry

Not only in California, but the entire US dairy industry has been in an economic slump for a while, and it’s time for a change.  Lynn McBride, Executive Director of the California Dairy Campaign is rallying with other dairy organizations across the country to look to the prosperity of the Canadian dairy industry all these years, and begin to model …

International Agri-Center® Prepares for 2019 World Ag Expo®

The International Agri-Center® is set to hold the 52nd World Ag Expo® February 12-14, 2019. The largest annual agricultural exposition of its kind, World Ag Expo® boasts more than 1,450 exhibitors displaying cutting-edge agricultural technology and equipment on 2.6 million square feet of exhibit space. In 2018, 106,700 people came from 49 states and 63 countries to attend the 51st …

E.M. Tharp and World Ag Expo® “We Believe in Growing” Scholarship Winners Announced

Tulare, Calif., (February 16, 2018) – World Ag Expo® and E.M. Tharp, Inc. have teamed up again to provide the “We Believe in Growing” scholarship, which supports local high school students who will be attending four-year universities to major in an agricultural field. This year’s winners, Aalexias Woolf and Abbigail Prins, will each receive $2,500 scholarships to be renewed up …

CDFA Among Participants At World Ag Expo

Tulare, Calif. (February 12, 2018) – The 2018 World Ag Expo is scheduled for next week in Tulare (Feb 13-15), and several divisions at CDFA will be participating. On Wednesday, February 14, deputy secretary Jenny Lester Moffitt will join a panel to discuss the 2018 federal Farm Bill alongside participants from the USDA, the University of California Department of Agriculture and Natural Resources, and the California …

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