Want to speed up the grapevine nitrogen sampling and testing process in your vineyard?  Watch this brief interview featuring Alireza Pourreza, an Associate Professor at UC Davis, who shares that it can now be done effectively using remote sensing from above the vineyard. Read more about it in American Vineyard Magazine. Please thank this video’s sponsor the U.S Department of Agriculture for …

The inaugural Whole Vine Festival is coming to Fresno State University Oct. 21-22, 2023. Grape growers and consumers alike are invited to gather to celebrate the best of the San Joaquin Valley.  Watch this brief interview with Whole Vine Festival President Vickie Goudreau as she shares more details.  American Vineyard Magazine is proud to be among the Founding Sponsors and …

With California raisin harvest underway, growers are confident that more of their raisins will have a home domestically due to record USDA purchases of their raisins announced recently.  Watch this brief interview with Raisin Bargaining Association representatives Charles Salmon and Dwayne Cardoza for more details on the government buys and the status of price negotiations for the 2023 raisin crop. …

While California farmers generally appreciate a good rain, there are certain times of the year when even a little rain can have a devastating effect on certain crops.  Hurricane Hilary brought a very untimely summer storm that has impacted up to 40% of California’s entire table grape crop.  With the bulk of the nation’s table grape supply grown in California, …

If you missed Grape Day at the Kearney Agricultural Research & Extension Center this year, be sure to watch this brief interview featuring Ashraf El Kereamy and Tian Tian from the UC Cooperative Extension, who reported their recent trial observations on the performance of both young and mature Autumn King table grapes on various rootstocks and read more about grape …

As California wine grape growers work to adapt to ever-changing environmental pressures, watch this brief interview with Gillian Handelman from Jackson Family Wines relating their recent experience incorporating less common, climate friendly wines into their portfolio. Read more about growing “climate friendly wines” in the coming issue of American Vineyard Magazine. Please thank this video’s sponsor Thunder Creek Equipment for their industry …

It’s been a while since California growers have experienced a wet year with a plentiful snowpack and water supply.  Weather conditions this season, though, have pushed harvest back for most grape growers and powdery mildew pressure has been unusually high for growers that didn’t stay on their spray programs with just the right timing.  Watch this brief interview with UCCE …

As the cost of labor increases and availability around harvest tightens, California raisin growers are hopeful that two new complete dried on the vine (DOV) varieties will make a big difference for the future of the industry.  Austin Hubbell of Marthedal Enterprises is one such grower who has had the unique experience in harvesting both varieties, which appear to have …

When Sun-Maid Growers announced its acquisition of baby food brand Plum Organics in 2021, it came as a surprise to many.  Naturally, raisin growers wanted to know how this might benefit the California raisin industry, beyond simply growing and diversifying Sun-Maid’s portfolio.  Watch this brief interview with Sun-Maid Growers Executive Chairman Harry Overly as he explains. Please thank this video’s …

While growers still have many questions and concerns as to how flooding their vineyards and orchards for groundwater recharge purposes may impact their day-to-day farming operations and eventual crop yields, Madera almond & wine grape grower Nick Davis is more concerned with making the most of the recent rainfall and snowmelt to recharge their much needed soil profiles following extended …