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Watermelon Master Classes to Educate, Inform & Inspire

The first of its kind, the Watermelon Virtual Master Classes were arguably one of the largest pivots of the Spring-Summer season for the communications program of the National Watermelon Promotion Board (NWPB). The challenge was to move an NYC-based freelance summertime media event to online: a virtual version for the at-home world of media and influencers to educate, inform and …

Calaveras Wine Country Mourns Loss of Stephen Collum

The Calaveras wine industry has lost a great mentor, innovator, vineyard manager and friend. Stephen Collum, 64, the founder of Murphys-based Vineyard Concepts consulting and management company, passed suddenly on August 11th at St. Joseph’s Hospital in Stockton. “Steve was the driving force for bringing education, enthusiasm and commitment to improving and excelling in all things related to the vineyard. …

Crystal Creamery Appoints Dennis Roberts President and CEO

Dennis Roberts, the former vice president of sales and marketing for Crystal Creamery, has returned to the local dairy company as the president and chief executive officer. “Dennis was the clear choice to lead our company into the future.  Not only does he have previous experience working for Crystal Creamery, but he is a respected food industry veteran with more …

Governor Newsom Signs Heat Emergency Proclamation to Free-up Energy Capacity

CDFA – As the West Coast continues to experience an historic heat wave and related energy shortages, Governor Gavin Newsom signed an emergency proclamation designed to free up energy capacity and reduce the need for temporary energy service disruptions. The proclamation temporarily allows some energy users and utilities to use backup energy sources to relieve pressure on the grid during peak …

UnitedAg Celebrates 40 Years of Ag Healthcare

UnitedAg is celebrating the 40th anniversary of its founding in 1980. In celebration of its achievements, UnitedAg will host a series of virtual events throughout the year to share with its members the challenges and milestones of the last 40 years. “Reflecting on the past 40 years, we at UnitedAg are filled with a sense of pride and accomplishment. With …

Fresno State Virtual Grape Day, August 4

Celebrating 35 years with the Viticulture & Enology Research Center at California State University Fresno, American Vineyard Magazine is once again pleased to sponsor Fresno State Grape Day, hosted virtually for the first time ever by the Department of Viticulture & Enology team at Fresno State.  Grape Day will be held virtually on August 4th, featuring a new staff of …

Watermelon Board Launches 2020 Recipe & Carving Challenge

National Watermelon Promotion Board (NWPB) kicked off its annual consumer recipe contest – but this time with a twist. Unlike in year’s past where consumers were asked to create and submit an original watermelon-focused recipe, in 2020 NWPB tasks fans with putting their own unique spin on existing recipes and carvings found on the newly relaunched watermelon.org website. The contest …

CDFA Qualifies Dairy Families’ QIP Sunset Plan Petition

United Dairy Families of California —Today, the industry-generated petition to implement a sunset plan to the QIP was qualified by the California Department of Food and Agriculture (CDFA). The petition qualified with 28% of the number of Market Milk producers operating in California in May 2020. CDFA anticipates holding a Producer Review Board meeting in August followed by a public hearing to …

Celebrate National White Wine Day with Refreshing CA White Wine Cocktails

Wine lovers looking for creative ways to celebrate National White Wine Day on August 3 can steal ideas from a new–and free–California Wine Cocktails eBook. The digital book, which includes several California white wine based cocktails, can be downloaded here for instant gratification!Luscious recipes featured in the eBook include Cucumber Herb Spritzer, Fresh Berry Moscato Mule and Strawberry Lemon Smash. While the white …

CA’s Robert Mondavi Winery Ranks #5 in 2020 World’s Best Vineyards, Sonoma County also Recognized

The World’ Best Vineyards just released their 2020 results of top 50 vineyards, recognizing California’s Robert Mondavi Winery as the fifth top vineyard in the world, and North America’s number one vineyard.  Watch the full announcement HERE. As the awards were supposed to debut in Sonoma County this year, but curtailed by COVID-19, there was special recognition given to Sonoma County …

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