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Real California Milk Begins Holiday Season With Mornings Mean More Campaign

The California Milk Advisory Board (CMAB) announced today the return of its consumer promotion focused on holiday breakfast traditions with dairy. The annual campaign – titled Holiday Mornings Mean More – debuted in 2020 and focuses on the California market. Holiday Mornings Mean More communicates messages of family, togetherness, and the importance of celebrating time together over special breakfast recipes. …

Prepare Now for Pending Water Quality Regulations for Central Valley Dairies

There are some significant changes coming soon to water quality regulations for Central Valley dairy producers and now is the time to prepare.  Watch this brief interview with Paul Sousa from Western United Dairies as he explains and read more about it in California Dairy Magazine. Please thank this video’s sponsor Clean Energy for their industry support.

Study Shows Increased Production from Dairies Converting to Robotic Milking Systems

A recent multi-university collaborative study is showing consistent increases in milk production for dairies converting to robotic milking systems across the nation.  Watch this brief interview with Dairy Management Specialist Camila Lage from Cornell Cooperative Extension as she explains.  Read more about it in California Dairy Magazine. Please thank this video’s sponsor Clean Energy for their industry support.

Automated Milking Systems Support California Dairies Amidst Labor Challenges

Automated milking systems are turning out to be a plus for both labor reduction and overall animal welfare on California dairies.  Watch this brief interview with Daniela Bruno, UCCE Dairy Advisor based Fresno County, as she explains.  Read more about it in California Dairy Magazine. Please thank this video’s sponsor Clean Energy for their industry support.

California Dairy Producer Invests in Robotic Milking System

While automation is not a cheap investment, Travis Hooker and his father are invested in the future of the California dairy industry, and automating their milking system is one way they working to meet today’s challenges.  Watch this brief interview with Travis on how this new system is panning out on his family dairy in Chowchilla, CA.  Read more in …

Another Clean Sweep for California’s Vierra Dairy Farms in International Jersey Show

Vierra Dairy Farms of Hilmar, California had a historic day at the International Jersey Show, exhibiting the Grand Champion, Reserve Grand Champion, and Honorable Mention Grand Champion. This is the third consecutive year Vierra Dairy Farms has won Grand Champion Female and Reserve Grand Champion Female at World Dairy Expo. The winning Junior Three-Year-Old Cow and Intermediate Champion Female, Rivendale …

California Dairy Leaders Program Helps Build Industry Leaders of Tomorrow

Like most farmers and ranchers, dairy farmers know a lot about farming but often need to learn more about the ways government actions and farmer checkoffs affect their businesses. That’s where the California Dairy Leaders Program comes in. After a COVID-related hiatus, the program – sponsored by Western United Dairies (WUD) – has selected its 16th class of dairy professionals …

California Dairy Farmer Named NMPF “Communicator of the Year”

Laton, California dairy farmer Melvin Medeiros, a family farm-owner of Dairy Farmers of America (DFA), was named the National Milk Producers Federation’s (NMPF) Farmer Communicator of the Year at the organization’s annual gathering of dairy-cooperative communicators. Tillamook earned top overall communications honors among NMPF member co-ops. Medeiros, who milks around 1,600 cows roughly 30 miles northwest of Visalia, is a …

Competition Spotlights Globally Inspired Dishes Featuring Real California Cheese

The California Milk Advisory Board (CMAB) announced the inaugural Global Flavors Culinary Competition, a foodservice event that celebrates the broad application of Real California cheese and dairy products in global cuisines. This year’s competition will provide “A Taste of Italy,” with a focus on developing classic and innovative recipes highlighting Italian-style cheese and dairy products from California. Six professional chefs …

Benefits of Biosolids Spread Across Decades of Research for Plant Nutrient Uptake

For more than four decades, biosolids have been applied to land and studied by researchers for many useful purposes. Biosolids are a product of the wastewater treatment process. Yes, that means sewage. However, the sewage is treated carefully to ensure it has beneficial properties and is not harmful. Biosolids are produced by separating liquids from the solids in wastewater. The solids …

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