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Foodservice Campaigns Find New Ways to Promote Watermelons

Watermelon continues to find its place on menus throughout the country despite the rapidly changing foodservice landscape. Partnering with both quick service and full service national chains in the spring and summer months, the National Watermelon Promotion Board (Board) focused on takeaway- and delivery-friendly options to not only include watermelon on the menu, but keep it top of mind with …

Wine Institute Urges Preserving Long-Standing Guidance on Alcohol Consumption in U.S. Dietary Guidelines

Wine Institute submitted formal comments today to the U.S. Departments of Agriculture and Health and Human Services urging them to preserve the long-standing guidance on alcohol consumption contained in the U.S. Dietary Guidelines (DGA). Since 1990, the DGA have recommended that adults who choose to consume alcohol should do so in moderation and defined this as no more than one …

Pollinator Partnership Announces Three New Designations for Bee Friendly Farming

Pollinator Partnership (P2) is proud to announce enhancements and improvements to its Bee Friendly Farming (BFF) program to better recognize engage and support BFF participants and pollinators everywhere. The new BFF program will have three categories that allow them to engage with all participants at a finer scale while addressing their goals: Bee Friendly Farming Certified, Bee Friendly Farming Partner …

Real CA Milk Innovation Competition Takes on Snacking

The California Milk Advisory Board (CMAB) announced today the return of its dairy product innovation competition with the launch of the Real California Milk Snackcelerator to inspire new ideas integrating the flavor and functionality of California dairy into snack formulations that meet the needs of today’s consumers. With more than $450,000 in awards, the Real California Milk Snackcelerator taps into …

APG Progress on Marketing Pistachios in China (American Pistachio Growers Summer Series 7/7)

As gathering has not been possible due COVID-19 restrictions, American Pistachio Growers (APG) launched a video series with Pacific Nut Producer in lieu of their summer grower luncheon. Watch this final video of the series featuring APG China in-Country Representative Roger Zhang as he shares opportunities and the progress of APG marketing in India. Please enjoy the full seven part …

US Pistachio’s Place in the European Consumer Market (American Pistachio Growers Summer Series 6/7)

As gathering has not been possible due COVID-19 restrictions, American Pistachio Growers (APG) launched a video series with Pacific Nut Producer in lieu of their summer grower luncheon. Watch Part Six of the series featuring APG European Union in-Country Representative George Smith as he reassures US pistachio’s strong place in European consumer diets, despite COVID-19 disruptions. Please enjoy the full …

APG Progress on Marketing Pistachios in India (American Pistachio Growers Summer Series 5/7)

As gathering has not been possible due COVID-19 restrictions, American Pistachio Growers (APG) launched a video series with Pacific Nut Producer in lieu of their summer grower luncheon. Watch Part Five of the series featuring APG India in-Country Representative Sumit Saran as he shares opportunities and the progress of APG marketing in India. Please enjoy the full seven part video …

APG Media Outreach Wins on Pistachio Health Benefits (American Pistachio Growers Summer Series 4/7)

As gathering has not been possible due COVID-19 restrictions, American Pistachio Growers (APG) launched a video series with Pacific Nut Producer in lieu of their summer grower luncheon. Watch Part Four of the series featuring APG Global Ambassador Dr. Mike Roussell as he shares recent media wins showcasing the health benefits of pistachios. Please enjoy the full seven part video …

APG Meeting Evolving Consumer Needs (American Pistachio Growers Summer Series 3/7)

As gathering has not been possible due COVID-19 restrictions, American Pistachio Growers (APG) launched a video series with Pacific Nut Producer in lieu of their summer grower luncheon. Watch Part III of the series featuring APG Vice President of Global Marketing Judy Hirigoyen as she explains how they have shared APG’s message with consumers worldwide over the past six months. …

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