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Bountiful Crop of Organic CA Citrus Now Shipping From Fruit World

Fruit World, a family-owned, flavor-focused grower-shipper of organic and conventional fruit, has announced they expect a robust citrus season, particularly for this year’s organic lemon crop. Promotable volumes of organic lemons from California’s desert region are anticipated through early March. Fruit World will also offer a diverse citrus program throughout the season, including organic and conventional mandarins, organic oranges, and …

Assembly Bill 535 Supporting California Olive Oil Becomes Law

Assembly Bill 535 was signed into law by Governor Gavin Newsom last week. The bill, introduced by Assemblymember Ceclia Aguiar-Curry, establishes guidelines for how companies can use the word “California” on olive oil labels and other marketing materials. While the OOCC does not have authority to lobby and did not take a position on this bill, the new ruling is critically important to …

California Avocado Acreage Drops (Acreage And Condition Analysis Report)

The California Avocado Commission gathers critical yield forecasting data to make informed budgeting and marketing decisions by partnering with Land IQ to conduct an annual acreage survey. Data from this survey is then compiled in a database for use by the Commission. In addition, Land IQ releases a yearly report for public consumption. The 2021 Statewide Avocado Acreage and Condition …

California Avocado Growers Encouraged To Vote In CAC General Election

The deadline to vote in the California Avocado Commission General Election is fast approaching — October 27, 2021. Election ballots were mailed to commercial producers and all handlers of record in late September and must be returned to the California Department of Food and Agriculture in the postage paid envelope by the deadline. The results of the election will be announced …

Leslie Wada Named USHBC’s First-Ever Senior Director of Nutrition and Health Research

The U.S. Highbush Blueberry Council (USHBC) recently announced the appointment of Leslie Wada, Ph.D., RD, as senior director of nutrition and health research. A longtime consultant for the council, Wada will continue to manage USHBC’s multi-million dollar pipeline of health research projects as she has for the past 12 years. In her expanded role, Wada will have increased ownership and responsibility …

Don’t Miss Malcolm Media’s Grape, Nut & Tree Fruit Expo in Fresno, Nov. 12

Save the date, Friday, November 12th for the annual Grape, Nut & Tree Fruit Expo at the Big Fresno Fairgrounds.  Held by Malcolm Media Ag Publishing in cooperation with California Ag Network, Pacific Nut Producer, American Vineyard, and California Fresh Fruit Magazines, it is the ultimate postharvest industry gathering place for regional grape, nut & tree fruit growers and crop …

Celebrating Prune Growers for California Farmer and Farmworker Month

October is California Farmer and Farmworker Month, and the California Prune Board is celebrating those within the industry who work so hard to produce the premium fruit that contributes to health and wellbeing. “California’s prune growers and orchard workers have worked tirelessly through the pandemic to keep this wholesome fruit on tables and in pantries for families, frontline workers, and …

California Navel Orange Crop Forecast Down 14%

USDA National Agricultural Statistics Service — The initial 2021-22 California Navel orange forecast is 70.0 million cartons, down 14% from the previous year. Of the total Navel orange forecast, 67.0 million cartons are estimated to be in the Central Valley. Cara Cara variety Navel orange production in the Central Valley is forecast at 6.0 million cartons. These forecasts are based on the …

Pandemic, Drought Cause Soaring Costs for Citrus Growers

The COVID pandemic continues to have rippling effects worldwide. For the California citrus industry, COVID and now a devastating drought, have resulted in staggering increases in farming and production costs for growers and minimal price correction in the market. An internal industry survey of California citrus growers conducted by California Citrus Mutual (CCM) found that, on average, farming costs for …

California Fresh Produce Industry Decries Assembly Action on SB 559

In response to California State Senator Melissa Hurtado being forced to pull SB 559 after the California State Assembly Appropriations Committee removed all funding provisions, a coalition of leading California fresh produce organizations issued the following statement: “With nearly 90 percent of the state in extreme or exceptional drought, including virtually all the 3.25 million acres of farmland dependent on irrigation from …

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