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Undeniably Dairy to Boost Milk Sales with Consumer Engagement

Undeniably Dairy to Boost Milk Sales with Consumer Engagement

Remember the old got milk commercials that got consumers excited about dairy?  Today, the big dairy campaign is known as “Undeniably Dairy”.  This is funded through the National Dairy Checkoff program, managed by Dairy Management, Inc (DMI).  Watch this brief interview with DMI Chair, Marilyn Hershey, and read more about DMI’s efforts to promote the industry in California Dairy Magazine.

California Walnut Commission Electing New Members

Walnut commission

This year the California Walnut Commission will be holding elections for members and alternates for the term beginning September 1, 2019 and ending August 31, 2021.  “The diversity of our growing and evolving membership brings valuable perspective to industry.  The CWC in partnership with the United States Department of Agriculture (USDA) welcomes participation of women, minorities and people with disabilities,” …

Nutritional Benefits of Dairy & Factual Resources Consumers Should Know About

Nutritional Benefits of Dairy & Factual Resources Consumers Should Know About

At several recent California dairy conferences, dairy producers have been urged to share their stories with the consumer public, rather than have their stories told incorrectly by those that know nothing about dairy.  One great aspect to share with the public is the great health benefits associated with consuming dairy products.  The Dairy Council of California is a great resource …

California Milk Advisory Board Promotes Dairy through Food Service Industry

The California Milk Advisory Board does a lot to promote California dairy consumption, not only through consumer marketing, but also through the food service industry.  Watch this brief interview with Jennifer Giambroni as she shares their latest efforts and successes with the food service industry, and read more about it in California Dairy Magazine. Don’t currently receive the magazine?  Subscribe …

Financial Incentives for New Sustainable Dairy Technologies

Financial Incentives for New Sustainable Dairy Technologies

Free Money!  That’s what people want to hear.  Although nothing is free, there are a lot of great new government incentives available to dairy farmers to modernize their facilities with newer sustainable technologies that may not otherwise be affordable to invest in.  Watch this brief interview with Paul Sousa from Western United Dairymen as he shares, and read more about …

State of the California Tomato Industry with Bruce Rominger

State of the California Tomato Industry with Bruce Rominger

California processing tomato growers had a disappointing season in 2018, not because of their crop (they had a great crop), but because of the low returns due to a less than ideal market. Watch this brief interview with Bruce Rominger, Chairman of the California Tomato Growers Association, as he shares the current State of the Tomato industry, and read more …

California Tomato Growers Association Perspective on Industry’s Future

California Tomato Growers Association Perspective on Industry’s Future

Processing tomato growers gathered in Modesto recently for the California Tomato Growers Association (CTGA) Annual Meeting. It was a great opportunity for the industry to get together between seasons and discuss current needs and challenges of the industry moving forward. Watch this brief interview with CTGA President Mike Montna as he shares association insights and future prospects for the industry. …

Effects of Heat Stress on Dry Cows & Their Next Lactation

Effects of Heat Stress on Dry Cows & Their Next Lactation

New research out of the University of Florida shows that cows subject to heat stress during their dry period will produce 8-10 lbs/day less milk on their next lactation. Other health impacts were also explored. Watch this brief interview with Geoffrey Dahl, professor at the University of Florida for more details, and read more about mitigating heat stress in California …

Almond Board Honored for Outstanding Contributions to Food Safety

Almond Board honored for food safety

The Almond Board of California (ABC) has been selected to receive the GMA Food Safety Award from the International Association for Food Protection, in recognition of the Board’s “preeminence in and contributions to the field of food safety.” The award comes after nearly 50 years of Almond Board-funded research and innovation leading to numerous improvements in the way almonds are …

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