Building Demand for California Walnuts as Production Increases

With increasing production in the California walnut industry, and at the same time being faced with high tariffs in some of the key export markets, growers are much appreciative of the ongoing efforts of the California Walnut Board and Commission building demand for the crop, not only in the export market, but also right here in the States. Check out this brief interview with Jennifer Olmstead with the California Walnut Board and Commission as she explains some of their exciting new domestic marketing campaigns and initiatives. Read more about her presentation at Malcolm Media’s Tree & Vine Expo in Pacific Nut Producer Magazine. Don’t currently receive the magazine? Subscribe for free at: https://malcolmmedia.com/pacific-nut-producer-magazine-subscriptions/.